Silva-Pérez SP, García-Mendoza JO. Measurement of Comfanorte’s customer satisfaction as a key strategy for positioning in the region. Mundo Fesc [Internet]. 2021 Sept. 1 [cited 2026 Nov. 13];11(S2):192-206. Available from: https://www.fesc.edu.co/Revistas/OJS/index.php/mundofesc/article/view/970